Application Privacy for the Frucla Shopping App

Last Updated: 1.12.2025

1. Introduction

This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our mobile application Frucla (the „App“) to purchase products sourced from Frucla.com (managed by Frucla Plus EOOD). Please read this privacy policy carefully. If you do not agree with the terms of this privacy policy, please do not access the App.

2. Who is Responsible for Your Data (Data Controller)

 

  • Frucla Plus EOOD acts as a Data Controller for the information you provide directly to the App (e.g., account creation, browsing history within the App).

  • When you place an order, necessary information is passed to Frucla.com (the Supplier) to fulfill your order. Frucla acts as a separate Data Controller regarding the shipping and fulfillment of your goods.

3. Information We Collect

 

We collect information that identifies, relates to, describes, references, is capable of being associated with, or could reasonably be linked, directly or indirectly, with a particular consumer or device.

A. Personal Data You Provide

 

When you register or place an order, we may collect:

  • Identity Data: Name, username.

  • Contact Data: Billing address, delivery address, email address, and telephone number (required for courier delivery).

  • Financial Data: Payment method details. [Note: If you use a third-party payment processor like Stripe or PayPal, state that you do not store full credit card details locally.]

B. Automatically Collected Data

 

When you access the App, we may automatically collect:

  • Device Information: Device model, operating system, unique device identifiers (IDFA/Android ID), and IP address.

  • Usage Data: Details of your visits to our App, traffic data, location data, logs, and other communication data.

4. How We Use Your Information

 

We use the information we collect for the following purposes:

  1. Order Fulfillment: To process your order and pass necessary shipping details (Name, Address, Phone) to Frucla.com and their logistics partners (e.g., Econt).

  2. Account Management: To manage your registration and provide customer support.

  3. Communication: To send you order updates, confirmations, and administrative emails.

  4. App Improvement: To understand which products are popular and improve the user experience.

  5. Marketing: With your consent, to send you newsletters or promotional offers.

5. Sharing of Your Information

 

We do not sell your personal data. However, we share your data with the following categories of third parties to provide our services:

  • Suppliers (Frucla.com): We transfer your order details to Frucla Plus EOOD so they can pack and ship your items.

  • Logistics Providers: Information is shared with courier services (such as Econt or Speedy) to deliver your package.

  • Service Providers: We may use third-party vendors for payment processing, data analysis, email delivery, and hosting services.

  • Legal Obligations: We may disclose your information where required to do so by law or in response to valid requests by public authorities (e.g., a court or a government agency).

6. Data Retention

 

We will only retain your personal data for as long as necessary to fulfill the purposes we collected it for, including for the purposes of satisfying any legal, accounting, or reporting requirements.

  • Order Data: Generally retained for 5 years (or as required by tax laws).

  • Account Data: Retained until you request account deletion.

7. Data Security

 

We have implemented appropriate technical and organizational security measures designed to protect the security of any personal information we process. However, please also remember that we cannot guarantee that the internet itself is 100% secure.

8. Your Rights (GDPR)

 

If you are located in the European Economic Area (EEA), you have specific rights regarding your personal data:

  • Right to Access: Request copies of your personal data.

  • Right to Rectification: Request that we correct any information you believe is inaccurate.

  • Right to Erasure: Request that we erase your personal data („Right to be forgotten“).

  • Right to Restrict Processing: Request that we restrict the processing of your personal data.

  • Right to Object: Object to our processing of your personal data.

  • Right to Data Portability: Request that we transfer the data that we have collected to another organization, or directly to you.

To exercise these rights, please contact us at [Your Contact Email].

9. Third-Party Websites

 

Our App may contain links to third-party websites (including Frucla.com). This Privacy Policy applies only to our App. If you click on a link to another website, you should read their privacy policy. We are not responsible for the content or privacy practices of third-party sites.

10. Children’s Privacy

 

Our App is not intended for children under the age of 16. We do not knowingly collect personal information from children. If we become aware that we have collected personal data from a child without verification of parental consent, we take steps to remove that information from our servers.

11. Changes to This Privacy Policy

 

We may update our Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the „Last Updated“ date.12

 

12. Contact Us34

 

If you have any questions about this Privacy Policy, please contact us:

  • App Developer/Company: Frucla Plus EOOD

  • Email:  [email protected]

  • Address: Bulgaria, Byala Slatina (3200), Kaloyan №3, fl. 5, ap. 28